Sutra Fitness, Inc., operating as Arketa, offers a comprehensive business management platform tailored for fitness, wellness, and health professionals. The platform streamlines business operations by integrating scheduling, client management, marketing, and digital content delivery into a unified solution, reducing administrative burdens and enabling business growth. Arketa helps wellness businesses manage their operations and improve client engagement, and allows customers to focus on growing their communities online and in person.
The Arketa Platform is a cloud-based business management system designed specifically for the fitness and wellness industry. It consolidates essential business functions into a single interface, providing tools for online and in-person class scheduling, video-on-demand libraries, membership and loyalty programs, digital course and content sales, event and retreat organization, integrated payment processing, branded website and mobile app hosting, automated marketing tools, and client relationship management (CRM) and reporting. Previously known as Sutra Pro, Arketa's platform serves as the central hub for managing and scaling wellness businesses.
The product alleviates the burden of managing multiple platforms by streamlining scheduling, payment processing, content delivery, and marketing, which allows businesses to focus on delivering quality services and building client relationships.
The platform addresses challenges such as fragmented administrative tasks, high software costs, and difficulty in managing client engagement across various platforms.