Fairly is a Portland, Oregon-based vacation rental management company that pairs a software platform with local, hyperlocal care teams. Homeowners hand over the operations of a short-term rental — listing distribution, dynamic pricing, guest communication, cleaning and maintenance coordination, and lodging-tax accounting — and Fairly's platform coordinates local caretakers, housekeepers and advisors who work directly with the owner. It was founded by Eric Breon, the founding CEO of Vacasa, along with Jeff Flitton and Subechya Person, and launched out of stealth in December 2024 with a $10.1 million internally funded pre-seed round. The company describes itself as 100% employee-owned and operates in vacation destinations across the U.S., starting in the Pacific Northwest.